How to Create High-Impact AI Product Videos in Minutes Using Pika Labs
The Challenge of Product Video Creation
Producing professional product videos is a time-consuming, costly process for businesses. From hiring a production team to ensuring brand consistency, traditional methods can slow down your marketing efforts. Enter Pika Labs’ Ingredients feature, an AI-driven tool that lets you create high-quality, consistent product videos in just a few steps.
In this article, we’ll show you how to leverage Pika Labs for product video creation and explore key business takeaways to maximize ROI with AI.
Step 1: Access Pika Labs and Set Up Your Account
Start by visiting Pika Labs and signing up for a free account. Once inside, you’ll gain access to their latest Model 2.0 and the powerful Ingredients feature, available during their promotional period.
Quick Tip: If you’re using this for a team workflow, consider setting up a shared account to streamline your content pipeline.

Step 2: Upload Your Ingredients
The Ingredients feature allows you to upload various elements that will be used to generate your product video. This includes:
- Product Images: Upload images of your product from different angles.
- Style References: Choose visuals that reflect your brand’s style and tone.
- Backgrounds: Include specific settings or locations that match your target scene.
Pro Tip: Use high-resolution images with a clean, neutral background for the best results.
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Step 3: Write a Clear, Detailed Prompt
Pika Labs works best when given precise prompts. For example, instead of simply writing “product showcase,” try something more detailed like:
"Show a rotating product on a minimalist white background, with soft lighting and a modern aesthetic."
This level of detail helps the AI understand exactly what you want, ensuring more accurate results.
Step 4: Generate, Refine, and Download
Toggle between Creative Mode and Precise Mode depending on how closely you want the output to match your references.
- Creative Mode: Offers more variety and creative freedom.
- Precise Mode: Stays closer to your uploaded ingredients and prompt.
Once satisfied, download your video and use it across your marketing channels.
5 Key Business Benefits of Using AI for Product Video Creation
1. Faster Turnaround:
Generate videos in minutes, drastically reducing production time.
2. Lower Costs:
Save on expensive production teams and studio rentals by relying on AI-driven content creation.
3. Brand Consistency:
Ensure all videos reflect your brand’s style by uploading consistent style references and ingredients.
4. Scalable Content:
With faster production, you can create multiple variations of product videos for different campaigns.
5. Enhanced Engagement:
High-quality, AI-generated videos stand out, helping to boost engagement and conversions.
Scale Your Marketing with AI
Ready to take your marketing efforts to the next level? AI tools like Pika Labs empower businesses to create better content faster. Join our Nexus Network™ community to get daily insights on leveraging AI for business growth.
